Short briefing
free, reply within one working day
A few sentences about company, audience and what you want to achieve. You get an assessment and the right next step.
Live in eight to twelve weeks. Five phases, no endless loop.
Each phase has a scope, a fixed number of revision rounds and a written sign-off before the next one starts. So you know the launch date on day one.
First check whether it fits.
Two ways into a project. Both end with a clear statement whether we are the right partner.
Strategy Call
60 to 75 minutes, credited on commission · €190
Live analysis of website, positioning and Search Console. Prioritised action list as PDF, whether we work together afterwards or not.
From briefing to launch in a straight line.
Five phases, each with a result and a sign-off. The durations apply to a typical business website with eight to fifteen pages.
Structure and search intent
Duration: Week 1 to 2Offer, audience and the search terms that bring enquiries. Competition, positioning, page logic.
- Result
- Sitemap, intent map, page briefs, project plan with launch date
- Your part
- One briefing call, access to Search Console and Google Business Profile, existing material
Design
Duration: Week 3 to 5Design direction, design system, components, hierarchy. Homepage and one page type first, then all pages.
- Result
- Clickable homepage prototype, design system, all page types
- Your part
- Two revision rounds with collected feedback, sign-off
Copy
Duration: Week 5 to 7Copy that sounds like your company and answers a search question completely. Headlines, body, metadata, schema.
- Result
- All page copy, metadata, structured data, legal texts
- Your part
- Expertise in short conversations, photos from the business, sign-off per page
Development
Duration: Week 7 to 10Clean, semantic, fast code. Mobile first. Form, consent logic where needed, deploy setup.
- Result
- Finished website on a staging address, form tested, performance measured
- Your part
- Review on staging, access to hosting and domain
Launch and handover
Duration: Week 10 to 12Redirect map, indexing, schema validation, Search Console, performance check, training.
- Result
- Live site, redirect log, handover document, training
- Your part
- Launch sign-off, 30 minutes of training
Three things, or every project stalls.
These are the points where website projects lose time in practice.
One person who decides
Feedback collected from one hand, sign-offs within five working days. Committee decisions cost weeks.
Real material
Photos from the business, references with place and year, credentials. Phone photos are enough. Without material every page stays interchangeable.
Access on day one
Search Console, Google Business Profile, hosting, domain. Without access phases 1 and 5 cannot start.
A website without care becomes a brochure.
Three ways after launch. None is mandatory.
- SEO retainerOngoing optimisation: technical work, intent-driven content, internal linking, reporting. Three months minimum, then cancel monthly.More
- Hourly budgetFor occasional changes, new pages or articles. Billed by effort, no base fee.More
- Maintain it yourselfYou get access, documentation and training. The site is yours, technically and legally.
The first step takes an hour.
In the strategy call we check website, positioning and Search Console live. You get a prioritised list whatever happens next.
Reply within one working day. 60 to 75 minutes, €190, credited against your project fee.